Same method everywhere: hypothesis, test, honest measurement, keep what survives. AI systems that teams use on an ordinary working day, built to run without me, and every workflow tested on my own P&L before it reaches client work. How that looks in practice →
Marketing + AI Audit.
Two to three weeks. A senior look at your marketing and your AI position in one pass. Most retainer relationships start here.
One written deliverable: the "Better" Roadmap, a prioritized list of moves with effort and impact estimates per recommendation. Your team's time cost is 4 to 6 hours total.
If by the end of the audit I haven't surfaced actionable insights worth changing how you operate, I refund the engagement in full. No clauses, no negotiation. The guarantee is in writing in your engagement letter.
Request an audit →Fractional CMO retainer.
I join your leadership team and take responsibility for marketing strategy, the team, vendors, and the numbers. Six-month minimum, open-ended by design.
Strategist · ~1 day per week. Strategy, prioritization, and direction for a team that executes on its own.
Partner · ~2 days per week. Strategy plus hands-on leadership of the team, agencies, and creative output.
Leader · ~3 days per week. Embedded leadership through a transformation: hiring, budget, the full function.
No published rate card. After a 30-minute discovery call you get a fixed quote in writing within two business days.
Talk about a retainer →Fractional AI Officer.
A standing Chief AI Officer seat at your leadership table, scaled to your size. The full mandate, including the full-time form, lives on the Chief AI Officer page.
- AI strategy, vendor and tooling diligence with kill criteria, written AI policy.
- Monthly intelligence digest for your sector, quarterly board update.
- Always-on go/no-go calls on tools, vendors, and adoption decisions.
- Cadence from one day per week to full embedded engagement. Six-month minimum, designed to run continuously.
CMO + AI Officer,
combined.
Both mandates held by one person on one contract. One accountable seat, no handoff drag between two executives, and the engagement weight rebalances quarterly between marketing and AI as your priorities move.
- Your marketing function needs senior strategic ownership, not more execution help.
- Your leadership team is asked weekly what your "AI position" is, and the current answer is uncomfortable.
- You have paid for an AI pilot that produced a deck and not much else.
Everything I build stays yours: policies, prompts, workflows, dashboards. The engagement ends in an internal hire I help interview, or in me taking the seat full-time when the mandate justifies it.
Talk about the combined seat →Workshops.
Facilitated strategy sessions, half-day to two-day. For the moments when the room has to decide, not just discuss.
LEGO® Serious Play® · certified facilitation for leadership alignment and strategy. The method has its own page.
AI Operating System · a two-day intensive that ships your first three AI workflows live before the room empties.
Plus custom formats scoped to your outcome, group size, and venue. Fixed quote in writing within two business days.
FounderOS.
The one thing here you buy rather than book. A personal AI operating system, built around your real work, handed over in four weeks.
The library · your knowledge in a base you own, structured around your projects and areas, exportable to plain files.
The librarian · an AI that files, links and maintains it, and briefs you every morning. Swappable by design, so no model decision locks you in.
Built one to one around your material, not handed over as a template. After handover it runs without me.
Not sure which one?
That's what the call is for.
Two sentences about where you stand. I reply within one working day with a perspective, not a pitch.
Start a conversationAbout these services.
If something else is on your mind, the contact page is the fastest way to get a useful reply.
Send a message →Q01 What is the difference between the audit and a retainer?
The audit is a 2-to-3-week diagnostic: a written assessment of what is working, what is failing, and a prioritized roadmap. No ongoing commitment.
A retainer is execution: I join your team, own the strategy, and run the function on an ongoing basis with a 6-month minimum. Most clients run the audit first and then decide if a retainer makes sense.
Q02 How is the work priced?
There is no published rate card. Pricing is calibrated to your operation's complexity, and after a 30-minute discovery call you get a fixed quote in writing within two business days. No hourly billing, no surprises.
Q03 How does the audit money-back guarantee work?
If by the end of the audit I haven't surfaced actionable insights worth changing how you operate, I refund the engagement in full. No clauses, no negotiation. The guarantee is in writing in your engagement letter.
Q04 What does the first 90 days of a retainer look like?
Days 1 to 30 are diagnostic, isolating the variables that slow you down. Days 31 to 60 are calibration, launching low-cost experiments against the highest-priority hypotheses. Days 61 to 90 are failure analysis and codification: doubling down on what worked, killing what didn't, and turning the winners into a repeatable engine your team can run.